Senior Direct Mail CRM Executive
About this role
The Senior CRM Executive will be responsible for the development and implementation of marketing activities to drive new customer acquisition and retention across our UK and International markets. · Plan and execute the growth marketing tactics to achieve our customer KPI targets.· Manage the end-to-end process of our direct mail programs, including door drops for prospect and existing customer audiences.· Research international markets and competitors, actively seeking out best practice and present back opportunities to the wider CRM team.· Plan and implement all paid direct response media, including media inserts, press ads and door drops.· Manage workload and production with in-house and agency teams· Produce forecasts for customer and revenue KPIs from acquisition marketing activities· Set up a continuous testing programme to ensure that we are learning and improving on results· Provide regular campaign reporting, highlighting insights and key trends to recommend actionable next steps to improve future activity.· Brief campaign data requirements and creative assets through from initial concept to approval and delivery.· Co-ordinate and collaborate across internal stakeholders to ensure successful execution of activity, on time and budget..
What this role is, and what else it is called
Employers in London advertise this kind of work as CRM Manager, Salesforce Developer, Salesforce Consultant and Salesforce Technical Lead too, so it is worth searching more than one wording. It is a senior Enterprise Applications role in London, advertised as hybrid, splitting time between home and the office.
About hiring at Mountainwarehousegroup
Mountainwarehousegroup has 3 other live technology roles on its careers page, across Software Engineering, Enterprise Applications and IT Support & Service Desk. Of those, 25% are advertised as fully remote and 75% as hybrid. Elsewhere in its adverts Mountainwarehousegroup asks for Azure, C#, TypeScript, React and Kubernetes. See all Mountainwarehousegroup roles, salaries and stack.
How this role compares to the market
London has 4,324 live IT vacancies across 1,366 employers, with a median advertised salary of £70,000. Browse London roles.
Senior roles make up 1,633 of the live UK IT market and advertise a median of £80,000.
Market figures are today's snapshot of live UK roles on employer careers pages; see hiring trends.
Detected on Mountainwarehousegroup's careers page. ProdReady Recruitment lists this vacancy as an aggregator and is not the employer; applications go to the employer's own site. More IT jobs in London.